When you step into any kirana store or supermarket for everyday groceries, you will find 10 brands supplying the same product. Whether it is atta, dal, or even cooking oils, the store shelves are lined with a variety of each. Some see it as commercialisation. Others call it meeting the rising demand.

And the demand is real. For instance, according to an IndustryARC report, the mustard oil market has been growing steadily, with a projected CAGR of 3.8% between 2021 and 2026. But with so many choices, how do you know which mustard oil is genuinely the best for you and your family?

Every brand promises purity, health benefits, and great taste. But gone are the days when customer buying decisions relied only on emotional marketing or clever ads. They need facts and proof. So, if you are one of them, this blog is for you.

Let's take a closer look at Sadabahar mustard oil vs other brands so that you can make an informed choice.

What is Kachi Ghani Mustard Oil?

Kachi Ghani mustard oil refers to oil extracted from mustard seeds using the traditional oil extraction technique. In this process, mustard seeds are crushed at a low temperature in a wooden or steel 'ghani', hence the name Kachi Ghani. This technique doesn't involve heat or chemicals, which means the oil retains its natural pungency, essential oils, and nutritional value.

The result is a bold, aromatic oil that's rich in omega-3 and omega-6 fatty acids, Vitamin E, and antioxidants. These components make it excellent not just for cooking, but also for promoting digestion, heart health, and immunity. Unlike refined oils that are stripped of flavour and nutrients, Kachi Ghani mustard oil is pure and unprocessed.

Why is Kachi Ghani Mustard Oil Rooted in Indian Tradition?

Kachi Ghani mustard oil is not just a product. It's a habit, and a legacy that continues to flavour Indian kitchens with every drop.

In many Indian households, it is used to massage newborn babies, soothe joint pains, stir winter pickle jars, and even light diyas in pooja thalis. Ask any elder, and they will recall how mustard oil was poured into kansa or peetal ke bartans, mixed with haldi or ajwain for home remedies, or warmed gently before being applied to the scalp on chilly winter mornings.

The sharp, familiar aroma of mustard oil in a hot kadhai brings back memories of gobhi ke parathe, sarson ka saag, or the sookhi aloo sabzi.

In large parts of North and East India (Rajasthan, Punjab, West Bengal, Uttar Pradesh, Bihar, and Odisha), Kachi Ghani mustard oil is the first choice for cooking. From dadi ke nuskhe to maa ke haathon ka swad, mustard oil connects generations through food, care, and culture.

Introducing Sadabahar: A Legacy of Healthy and Nutritious Cooking Oil

Sadabahar is an edible oil brand of Shiv Edible Ltd, a company that has been in the business of soy-based food products since 1985. Backed by decades of experience, Shiv Edibles is one of India's leading names in oilseed solvent extraction and edible oil refining. We have high-capacity operations in seed crushing and oil refining.

Under the Sadabahar label, our company has expanded into mustard and soya-based food products, offering oils that are both pure and nutritionally rich. The focus has always been on delivering consistent quality and maintaining food safety standards that customers can trust.

With a strong distribution network and a loyal customer base, Shiv Edibles continues to grow across the edible oil market. Sadabahar Kachi Ghani Mustard Oil is one of our flagship products, trusted by homes for its purity and quality.

Why is Sadabahar Mustard Oil better than Other Brands?

Sadabahar is a household name. That's because of the unique and customer-centric properties it offers in its product (cooking oils). The following is a comparison between Sadabahar and other brands, to help you understand why Sadabahar oil is the best:

Advanced Processing for Better Quality Oil: We use the traditional Kachi Ghani method, supported by modern, high-precision equipment, to retain the oil’s natural sharpness, nutrition, and aroma. Unlike many brands that use high-heat or chemical-based refining, which can strip flavour and nutrients, at Sadabahar, we optimise both technology and technique. The result is mustard oil that’s not only pure but also consistent in quality, batch after batch.

Sustainable and Responsible Manufacturing: Our parent company, Shiv Edibles Ltd, follows a sustainability-first approach. The manufacturing units are designed to reduce water usage, improve energy efficiency, and use renewable power sources wherever possible. Waste is managed responsibly, and greener practices are built into every stage of production. While most brands focus only on output, Sadabahar focuses on both product quality and environmental impact.

Purity and Safety You Can Trust: Sadabahar Kachi Ghani Mustard Oil is made from carefully selected mustard seeds and processed without any chemical additives, artificial colouring, or preservatives. The oil goes through double filtration to ensure clarity, hygiene, and shelf stability. Many brands compromise on purity for volume, but we keep our standards high and make it a safer choice for daily cooking.

Taste and Aroma: Mustard oil is known for its bold flavour and pungent aroma, and Sadabaha's mustard oil delivers exactly that. Thanks to the Kachi Ghani process, the oil retains its natural sharpness and earthy notes. Unlike brands that over-process or dilute for mass appeal, our product keeps the taste real.

Convenient Packaging and Honest Pricing: Our kachi ghani mustard oil is available in a variety of sizes for daily kitchen uses, storage, and bulk commercial uses. Our sizes range from 500 mL pouches to 15 litres and 15 kg tins. What also sets it apart is its affordable pricing. Many premium brands charge more without adding real value. Sadabahar offers high-quality oil at a price that fits everyday budgets, making it a practical choice for Indian households.

What are the Benefits of Using Sadabahar Kachi Ghani Mustard Oil?

In the section above, you already know what sets our oil apart from the others. Now, let's take a look at the health benefits of Sadabahar Kachi Ghani mustard oil:

Rich in Good Fats: Sadabahar mustard oil contains monounsaturated and polyunsaturated fats, which support heart health when used in moderation. It’s naturally free from trans fats.
High in Omega-3 and Omega-6: These essential fatty acids help maintain cholesterol balance, support brain function, and reduce inflammation in the body.
Natural Antibacterial and Antifungal Properties: Mustard oil has traditionally been used to fight infections. Its natural compounds help support immunity and protect against harmful microbes in food.
Supports Digestion: The intense aroma and active compounds in mustard oil can help stimulate appetite and aid digestion, making it especially useful in traditional Indian meals.
Free from Preservatives and Chemicals: Our mustard oil is free from artificial additives, colours, or preservatives. That means you are cooking with oil in its purest form, which is safe for long-term use.

Choose the Right Cooking Oil with Sadabahar

In a market full of noise, we let our product do the talking. It doesn’t need celebrity faces or flashy ads, just a quality product that Indian families can trust. Our brand has built its reputation on the strength of its quality, purity, and honest value.

What's more? We are also a certified brand. You can check it here and trust it to bring only quality, purity and nutrition to your meals. It's not just any other oil, it's a part of your meals, memories and tradition.

Frequently Asked Question - FAQs

Ans: Many brands use heat or chemical refining, which can reduce the oil’s natural properties. Sadabahar uses the Kachi Ghani method and modern hygienic processing, ensuring purity, strong flavour, and no chemical interference.
Ans: Yes. Whether it’s everyday sabzis, tadka for dal, shallow-frying vegetables, making pickles, parathas, or traditional dishes like sarson ka saag, Sadabahar brings out the flavour and aroma Indian food is known for.
Ans: Sadabahar mustard oil has a shelf life of about 9 to 12 months when stored properly. Keep it in a cool, dry place away from direct sunlight, preferably in an airtight container. Avoid using wet spoons or pouring it into unclean bottles to maintain its purity and freshness.